Wed, Aug 11
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Univ of MD - ALEI Workshop Series
A FREE webinar series for farmers about strategies for successfully building a farm brand.
Time & Location
Aug 11, 2021, 6:00 PM
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About the event
CLICK HERE TO REGISTER - University of Maryland | Agriculture Law Education Initiative
In this free three-week series, local BIPOC farmers from Maryland, Virginia, and Washington, D.C. will share their experiences and knowledge with building their own farm brand identity, pursuing digital marketing channels, and taking stock of their intellectual property. Farmers will also learn about the legalities of branding, digital marketing, and protecting intellectual property.
Part 2 – Legal Considerations for Digital Marketing from BIPOC Farmers, Wednesday, August 11, 6:00 – 7:30 PM
- Speakers: Felice Hodge Denison, Primo Noir Farms, Maryland & Nicole Cook, ALEI Senior Legal Specialist
Part 1 – Branding Strategies from BIPOC Farmers
Wednesday, August 4, 6:00 – 7:30 PM
- Speakers: Michael Carter, Jr., Carter Farms, Virginia & Doug Adams, New Brooklyn Farms, Maryland
Part 3 – Building & Protecting Your Intellectual Property
Wednesday, August 25, 6:00 – 7:30 PM
- Speakers: Xavier Brown, Soilful City Farm, Washington, D.C. & Corinne Pouliquen, Attorney, Berenato & White, LLC